Monocular

Monocular is a leading firm located in Mexico City that provides financial advice to a select number of clients. The company's mission is to design new solutions for their clients, based on meticulous research and specialized focus expertise. The conceptual approach gives the brand its name and graphic identity, capturing Monoculars' attention to detail and their customers' vision of the future. Reflecting the company's expertise as well as its innovative approach, the new visual identity gives Monocular a shift in perspective on financial advice.