Firestory
Visual Identity
Transforming Limitless Bushfire Data into Decision-Making Intelligence
Firestory analyzes and transforms raw data into actionable insights, turning decision-making intelligence into powerful tools that enable fire management agencies, emergency responders, and policymakers to make informed decisions in mitigating the impact of bushfires.
To effectively convey Firestory's positioning as a brand at the forefront of technology, VMNT Studio embarked on a design journey focused on creating a tech-focused and intelligent look and feel. Through the implementation of a modular and geometrical design system, the visual identity effortlessly communicates the relevance of advanced technologies such as artificial intelligence (AI), machine learning (ML), and more. By leveraging precise and structured elements, VMNT Studio successfully captures the brand's commitment to innovation and cutting-edge solutions.
